Zero-party customer intelligence · Shopify
You're spending thousands on ads for customers you can't describe.
Clear Customers turns buyer answers into named personas, copy that converts, email segments, and weekly recommendations. Customers answer short surveys for small rewards; you get data no ad platform can give you.
Directly asked
PERSONA 01 · 34%
🎁
The Gift Buyer
Your largest segment
Age28–35
Income$65–95k
Found viaInstagram
Buying forPartner / friend
AOV$74
What converted them
"The easy gift they’ll actually use."
Not guessed.
How it works
Surveys, incentives, profiles that compound.
Customer answers a short question. They get a real reward. You get a profile that keeps getting richer.
01
The survey
After purchase, at checkout, via email, or a QR code on packaging. One to five questions. Thirty seconds.
Post-purchase · Checkout UI · Email · QR code02
The incentive
You choose the reward: % off, $ off, free shipping, or a free product. Shopify handles the code.
% off · $ off · Free shipping · Free product03
The profile
Every answer attaches to that customer's profile. Over weeks and months, individual answers build into real personas — your own private customer panel.
Tied to Shopify customer · Enriched over time · Your data aloneThe trade.A $3 discount for $50 worth of customer insight. Your customer gets a reward they actually want. You get data no ad platform can give you.
Two layers of intelligence
Your dashboard is never empty.
Day one, it's populated from your Shopify data. Every month after, it gets richer from what your customers tell you directly.
Layer 01 · Day one
What you already have, organized.
Pulled from your Shopify store on install. Live in minutes. No surveys required.
- Geographic distribution by shipping address
- New vs. returning customer mix
- Average order value bands
- Customer lifetime value ranges
- Purchase frequency patterns
Layer 02 · Over time
What you've never been able to see.
From your customers, in their own words. Builds with every completed survey.
- Age range, gender, life stage
- Household income band
- How they actually discovered you
- Primary purchase motivation
- What almost stopped them buying
- Lifestyle, values, media habits
- Which competitor you displaced
What you'll see
Your top segments, told to you directly.
Every ad, email, and product decision gets easier when you can see this. These are built from your own customers, not an AI's guess at who a fashion or fitness buyer 'probably' is.
34%
🎁
The Gift Buyer
Your largest segment
Age28–35
Income$65–95k
Found viaInstagram
Buying forPartner / friend
AOV$74
What converted them
"The easy gift they’ll actually use."
27%
🔁
The Repeat Loyalist
Highest lifetime value
Age30–45
Income$85–120k
Found viaGoogle search
Buying forThemselves (restock)
AOV$112
What keeps them coming back
"Product quality hasn't dropped since my first order"
22%
✨
The Trend Chaser
Fastest-growing segment
Age22–28
Income$40–60k
Found viaTikTok
Buying forImpulse / treat myself
AOV$38
What they want next
"More limited editions, seasonal drops"
17%
🔎
The Researcher
Slowest to buy · Highest AOV
Age35–50
Income$100k+
Found viaFriend referral
Buying forConsidered purchase
AOV$148
What sealed the deal
"Everything you need to know before buying."
Why merchants care
Every answer can reveal revenue you’re currently missing.
Four ways real customer data moves the numbers. Every store is different. The mechanics are the same.
Lower ad costs
Tighter targeting = less waste
Stop spending evenly across channels. When 34% of your buyers come from Instagram and 4% from TikTok, your budget should reflect that. Most merchants don't have the data to know.
Better email & SMS
Persona-segmented campaigns
Swap generic "20% off everything" blasts for messages that match the reader. Gift buyers and repeat loyalists are not the same person. Open rates and revenue-per-send follow.
Higher conversion
Answer objections before they're asked
When your top segment hesitates over sizing, you put the size guide front and center. When they're buying gifts, you feature bundles. Same traffic. More sales.
The leak finder
What almost stopped them buying?
30% of your customers almost didn't buy. Shipping cost. Sizing. Trust. A competitor's price. Google Analytics will never tell you. One survey question will.
Why now
In 2026, you can assume your customers, or you can ask them.
Third-party tracking is gone or going. Ad platform targeting is weaker than it was five years ago. Inferred data is cheaper and worth less than ever. Zero-party data, volunteered by your customer for something real, is the one category moving the other direction.
⚠️ The stack that's breaking
- Meta pixel, after ATT (Apple App Tracking Transparency)
- Third-party cookies
- AI personas inferred from behavior
- Attribution surveys (where, not who)
- Ad platform audience modeling
Zero-party data
- Volunteered by your customer, with consent
- Legally defensible under GDPR & CCPA
- Compounds with every order
- Impossible to fake, impossible to copy
- Yours alone, not shared with ad networks
A competitor can copy our features in six months. They can't copy three years of your customer data. The Clear Customers bet
Andrew Weiss
Founder, Battle Brothers Shaving Co.
Founder note
I run Battle Brothers Shaving Co. — a men's grooming brand on Shopify. I've spent years and real money across Meta, Google, TikTok, and everywhere else without ever being able to answer one question: who is actually buying from me? I'm building Clear Customers because I need it in my own store, and nothing on the App Store does what I actually want.
I'm personally onboarding the first 100 stores.
Lower my ad costs.
Stop paying ad platforms to reach people who were never going to buy.
Sell more to buyers I have.
Right upsell. Right message. Right person.
Stop guessing what to build next.
My customers will tell me, if I ask them properly.
Andrew Weiss
Shopify merchant · Founder of Battle Brothers Shaving Co. & Clear Customers
Waitlist
Stop guessing. Start asking.
Opening the waitlist to a small group of founding merchants. Early members shape v1 and lock in founder's pricing. No credit card. No OAuth until beta opens.
A few things people ask
Shopify just announced SimGym. Why not wait for that?
SimGym simulates personas from behavioral patterns across millions of stores, sophisticated guessing. Clear Customers profiles come from your actual customers, with their consent. Different data quality. The gap widens every month your data grows.
What happens to the data?
It's yours. Stored in isolated infrastructure. We never sell individual customer data. GDPR and CCPA compliant from day one.
Frequently asked questions
What happens to the data?
It's yours. Stored in isolated infrastructure. We never sell individual customer data. General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA) compliant from day one.
When does beta actually open?
Waitlist members get in first. We'll email you the moment it's ready.
Shopify just announced SimGym. Why not wait for that?
SimGym simulates personas from behavioral patterns across millions of stores, sophisticated guessing. Clear Customers profiles come from your actual customers, with their consent. Different data quality. The gap widens every month your data grows.
How much will this cost?
Free forever for stores under 1,000 customers. Paid tiers start as you grow, with bigger plans for larger stores. Waitlist members lock in founder's pricing, the lowest rate I'll ever offer.
Will my customers actually answer surveys?
Yes! When there's a real reward attached. You set the incentive (a discount, free shipping, a free product). Industry response rates for incentivized post-purchase surveys run 30 - 50%. Generic feedback requests run 2 - 5%.
How is this different from post purchase survey apps?
Most survey apps help you collect answers. Clear Customers turns those answers into named personas, ad angles, Klaviyo-ready segments, and weekly recommendations you can act on.
Can I delete/export the data?
Yes! The data is yours, you can export or delete it at anytime.